A new UK-based website, www.seniorconcessions.co.uk, gives senior citizens access to the many, often hard to spot, discounts available to the growing over 55s sector. It is the fruit of extensive research into the market, and represents the first comprehensive approach to achieving substantial savings for senior citizens.
Seniorconcessions.co.uk is a practical, easy-to-access information source that allows the senior citizen to identify attractive savings on offer in a wide range of fields, which can be searched by topic, area, and age. It also identifies universal concessions that the mature market can benefit from – and of which many may be unaware.
The need for such a site was established through research with the age group, which showed that awareness of the range of available discounts and concessions was at best patchy. There is no other single source of information that covers state benefits, commercial opportunities, entertainment, health and fitness, and the many other concessions that Senior Concessions have identified. The site offers the senior citizen the opportunity to live a more rewarding life, and to make more of their income.
Established by senior practitioners in the fields of market research and communications, the website seniorconcessions.co.uk is intended not only to put senior citizens in touch with discounts for which they qualify, but also to aid business in developing this increasingly important sector of the market through attractive offers for the over 55s. It also offers a unique advertising platform for any business targeting this age group.
CATEGORIES OF CONCESSIONS ON WEBSITE
Travel
Holidays
Days out
Shopping
Finance and insurance
Hotels, accommodation, and eating out
Entertainment
Gardening
Golf
Housing
Benefits and entitlements
Association membership
The new website, now operational and free to use, covers an unprecedented, well-organized range of senior concessions, which will grow on a daily basis through a continuing programme of research, through businesses initiating new discounts to react to growing demand, and through individuals identifying concessions that they have spotted to add to the expanding database.
Further information on the new Senior Concessions website is available on www.seniorconcessions.co.uk
Businesses wishing to participate on this major information site for the over-55s market can e-mail info@seniorconcessions.co.uk (tel: 01502 740998).
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